Pete MatherPhotography
Winter shoreline with ice along the beach and homes above the bluff

Service area · South Georgian Bay, Ontario

Drone and commercial photography in Grey County

The county Pete actually lives in: nine municipalities along the escarpment and the bay, with his own village the population centre of one of them.

Grey County

What the ground can't show you.

Grey County runs from the Georgian Bay shore south across the Niagara Escarpment and out into farmland, about 4,500 square kilometres holding roughly 101,000 people at the 2021 census. It became a county in its own right in 1854 when the united counties it had been created inside were dissolved, and its present nine municipalities date from the restructuring of 2001, with the county seat at Owen Sound. The Beaver River cuts north through the middle of the escarpment and meets the bay at Thornbury, which is where this business is run from.

Being inside the boundary rather than beside it changes what this page is allowed to say, in both directions. The escarpment end is home ground: the Beaver Valley, the shore running west through Meaford, the orchards and the ski country stacked on the slope behind them, and four towns in that corner already have pages of their own here. The west and south of the county is a genuine drive — Owen Sound is the better part of an hour along the water, and Hanover, Durham and Dundalk are further again through the farm country. Both halves get shot; only one of them is ten minutes from the door, and the quote is where that difference shows up.

Pete is accredited member, professional photographers of canada (ppoc), holds the Master of Photographic Arts (MPA) designation, flies on a Transport Canada Basic Operations Pilot Certificate (RPAS), and carries $1,000,000 in liability insurance. He works out of Thornbury, which is itself inside this county, so the Beaver Valley and the shore either side of it are home ground, while Owen Sound, Hanover and Durham at the far end are quoted with the drive named.

What gets shot here

Two kinds of work, quoted separately and often shot in the same visit. Each one has its own page for Grey County.

Drone and aerial photography in Grey County

Relief is what makes this county different to fly. A frame has to hold the drop as well as the property, and on the escarpment those are two separate decisions. Flying across Grey County covers the terrain, the certified field inside the boundary, and the stretch of shore that is an active army training area.

Commercial and tourism photography in Grey County

What a photograph is for changes completely between the top of this county and the bottom of it. Commercial and tourism work across Grey County starts from what a given operator is actually selling — a visit, a product, or a capability — because that decides the season before it decides the shot list.

These two verticals have county-wide pages; the rest of what Pete shoots is described town by town on the pages inside this one. What a shoot costs is worked out the same way at either end of the county, with the driving quoted openly where there is any.

Questions

Asked about shooting in Grey County.

Pete is based in Grey County — is the whole county local, then?
The half of it he lives in is. Thornbury sits on the bay in the north of the county, so the Beaver Valley, the escarpment behind it and the shore west through Meaford are the ground he is on most weeks. Owen Sound is the better part of an hour along the water, and Hanover, Durham and Dundalk are further again through the farm country. All of it is bookable; only the near end is a ten-minute drive, and the quote is where the difference shows.
Four towns here already have their own pages. What is this one for?
Thornbury, Clarksburg, The Blue Mountains and Meaford are all inside this county and each has a market specific enough to describe on its own terms. This page is the tier above them, and it exists for two things a town page cannot do: the search that starts at county level rather than at a town name, and the job that spans more than one municipality — an owner with land in two places, or a business with sites at both ends of the boundary.
Is Grey County the same thing as the Blue Mountains?
No, and the two get used interchangeably locally in a way that confuses anyone searching from outside the area. The Blue Mountains is one town inside Grey County, the one Thornbury and Clarksburg belong to. The county is nine municipalities and roughly 4,500 square kilometres, reaching from the Georgian Bay shore south into farmland well past the escarpment. The ski hills people mean by the phrase are one corner of it.
Does the snowbelt make winter bookings unreliable?
It makes them a planning question rather than an impossible one. This county gets serious lake-effect snow, which is exactly why the ski country here photographs best in the same weeks the back concessions are least dependable. A winter date is set with a fallback in mind, and the near end of the county has an advantage in that the drive is short enough to move a shoot by a day without anyone paying twice for travel.

The work

Shot around the bay.

A sample of Pete's aerial work across the region. Grey County sits inside the same escarpment-and-shoreline country, flown the same way.

Home exterior lit by warm evening light

Have a Grey County listing or project coming up?

Call, or send the address and target date. Pete will come back with a plan and a quote.